For the last eight weeks I’ve been sending a stranger WhatsApp voice messages almost every day.Read More
So Swell Navigator, the wave surf prediction app I helped launch, is a goner. All of us quit. It’s not longer in the app store.
We knew chances of succes where very slim. But the reason we had to stop wasn’t at all what we expected. The main problem wasn’t that people didn’t get it or didn’t like it. It wasn’t that we were fighting about the direction of the company.Read More
Sorry you haven’t heard from me in a while.
I’ve been working hard the last couple of weeks to get the show finished.
Editing, mixing, composing. It’s been kind of crazy. But it’s done and it’s here.
It’s been way too long since we talked. I know. I’m sorry.
I’ve been working hard. Doing lot’s of freelance advertising strategy work. But most of all developing and producing my podcast show. I haven’t been talking too much about it on here. But that’s about to change. Because I’ve got some big news.Read More
Remember when you told me to stop playing Nintendo and go outside? Well, it turns out, I was somewhat of a visionary. No one plays outside anymore.
Gaming has become the biggest entertainment industry. Not just for nine-year-old boys. Moms are gaming also. Digital music saw a 17 billion revenue last year, film box office 41 billion, television 105 billion dollars. And gaming….. 116 billion dollars.Read More
So two blogs ago I told you about the way I got a bunch of people to listen to my music. By sharing the songs throughout the year, and what inspired them.
I should have found a way to cultivate the attention I acquired, but I was lazy. And I wasn't sure what to do next.
Looking back, what I should have done is ask that question out loud. And document the process of formulating an answer. Even if the answers I came up with weren’t any good yet. The process of creating something has become just as valuable - maybe even more valuable - than the product itself.Read More
How are things over there?
I heard someone say that the older you get, the more scared of the future you become.
Are you scared of the future?
Not saying you’re old, mom. You know what I mean.
I think that would be too bad. If you're scared.
So two years ago I made a record. You said you where impressed, remember?
That was nice. But also part of your genetic programming, probably.
Anyway, I got 30,000 people to check it out. But the tracks where free, so I didn’t make a cent. That’s not because I was too generous. It’s because music albums have literally lost a lot of value.Read More
There’s some stuff I’ve been keeping from you.
Valentijn and I cycled from Amsterdam to Lisbon in a month. You knew that. I’ve told you about most of it. How awesome it was to spend four weeks in the outdoors, about really getting to know a country when you move very slowly - how you see cultures and people changing gradually, not abruptly at a border -, about how your mind descends into your body and leaves you unable to think about anything except for moving your legs and eating food, about climbing mountains and crossing cities and facing snow and heavy winds and rain; all of that good stuff.
There’s also some things we didn’t tell you. Things moms shouldn’t know. But now that we made it home safely, we can tell the whole story. So here’s what we left out:Read More
A quick update from my end: turns out, chances of releasing a successful smart phone app, are statistically almost zero.
I’m not talking about the writing project we’re doing, chances on that are even worse. I’m talking about the forecasting application for wave surfers: Swell Navigator.Read More
A quick update from me: I quit my job. I know, I’m sorry. Bandaid ripping and all that.
It wasn’t an easy decision, I had a good job. I was a Strategy Lead at JWT Amsterdam. That’s a creative advertising agency. We made some really cool stuff. We worked really hard. I learned a lot. Not just saying that to sound like a well mannered professional.
You’re still reading this in a state of shock, aren’t you? Just put down the coffee and breathe. It’ll be fine. I know I’m giving up financial security and all that. But I’m meant to do stuff like this.